Woman of Trout Unlimited – free membership

By Kerri Russell

P7190001In the fall of 2012, TU launched a campaign aimed at getting more women to sign up as members. In doing so, women were offered complimentary trial memberships over the course of the year. Over 2,500 women signed up! What a great success. Thanks to all of you who reached out to women in your community and invited them to join TU. Thanks also goes out to all of you that took the extra step and used the resources in the Leaders Only Tools section of the website to reach out to these women and welcome them to your chapter. It is undoubtedly because of your efforts that we can boast a 13 percent retention rate so far on these trial members >>> Read more


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